Quote:
I don't know why bidders shy away from Auctions with reserves though.


I think it's because people like to think that they MIGHT get lucky and get a real steal/bargain on something that may elude the notice of other bidders.

With the reserve, you'll never get that "lucky".

I suppose it's part of the gambling-like aspect of e-Bay that appeals to many bidders.

"Hmmm, maybe if nobody else bids on or notices this item, I'll get this rare DVD for only $9.99"

as opposed to:

"Regardless of if I'm the only bidder, I have to meet the seller's reserve of $70.00 for this rare DVD".