TARZAN OF THE MOVIES.

FIFTY films (at least) - as facts attest.

Several doing BIG box office (adjusted, probably bigger than some Bonds) - as facts attest.

Supporting merchandising across ALL fields (comics, books, toys, radio, tv) - as facts attest.

If a CENTURY does not qualify as "sustained," and wide fame plus MILLIONS earned is not seen as a "phenomenon," then someone must have recently changed the meaning of those words.

Monsterkid since the Kennedy Era